Top Free-to-Play Games Performance in Bulgaria Q3 2025

In the third quarter of 2025, the performance of top free-to-play games on a unified platform in Bulgaria showed varied trends across downloads, revenue, and active users. The data, provided by Sensor Tower, offers insight into the gaming landscape in this region.

Roblox from Roblox Corporation saw its weekly revenue fluctuate, beginning at approximately $15.2K and ending the quarter around $12.7K. Weekly downloads peaked at 30K in early August before declining to nearly 16.6K by the end of September. Active users reached a high of 630K in late August but decreased to around 462K by the end of the quarter.

Subway Surfers, developed by Sybo Games ApS, had a modest revenue increase, peaking at $501. Weekly downloads were robust, reaching 20.5K in late July, though they later dropped to about 10.6K. Active users peaked at 192K, with a slight decrease to 153K by September's end.

Block Blast！ by Hungry Studio experienced consistent download numbers, peaking at 21.2K in the final week of September. Active user numbers showed a peak of 279K in late August, ending the quarter with 175K.

PUBG MOBILE from Tencent Mobile International Limited observed a steady revenue trend, peaking at $15.2K in mid-August. Downloads reached a high of 15.9K in early July, with a gradual decline to 7.9K by the quarter's close. Active user numbers started at 35K, peaking at 45K in late July, before decreasing to 19K.

Finally, Lords Mobile: Kingdom Wars by IGG SINGAPORE PTE. LTD. had a revenue peak of $3.2K at the start of the quarter. Downloads showed a significant fluctuation, peaking at 18.9K in mid-August, while active users reached a high of 25.6K, ending at 17.2K.

For more detailed insights and in-depth analysis, visit Sensor Tower. These trends provide a snapshot of the dynamic mobile gaming market in Bulgaria during Q3 2025.